Crowdfunding Tips

Many crowdfunding campaign creators find the gap between fundraising and fulfillment to be the widest and the most difficult to cross. After all, creators tend to be more invested in developing a great idea than in managing the operational side of things. So who's going to make your stuff?

Virtually no crowdfunding campaign creator can shift immediately from fundraising to production. But without a strategy to manage that shift, you’re as good as sunk. Here are 3 tips to help you survive...

Many crowdfunding campaign creators will tell you that simply getting a campaign live is one of the easiest parts of the whole process. To ensure success, you’ve got to build a robust infrastructure to support your efforts before, during, and after the campaign itself...

A successful crowdfunding campaign is a commitment to every backer that you’re going to give them what they paid for in a reasonably timely way. The more backers you have, the more complicated your post-campaign logistics are likely to be...

After weeks (or, more likely, months) of hard work and preparation, you and your crack team of badass product and marketing pros are finally ready to officially launch your crowdfunding campaign on Kickstarter or Indiegogo. Ready?

The difference between a tightly-executed campaign launch and one that’s thrown together at the last minute can add up to tens or hundreds of thousands of dollars. Executing on your final pre-launch sprint can make all the difference between success and failure. Are you ready?

Production is one of the hardest things for crowdfunding campaign creators to manage. Few campaigns are developed by people with significant operational and manufacturing expertise, but few campaigns will ever succeed without one. Are you prepared?

To some, crowdfunding is a form of market testing, in that it allows you to evaluate public interest in your idea before you commit serious resources to development and production. But what's the best way to do this?

Building a team can be as simple as finding a marketing guru to make your stuff look like a million bucks, but it can also be as hard as assembling a tech startup on bootstrapped funding. Do you know where to start?

A product cannot come to life without an audience. For this reason, you'll need to build the demand before you even launch your campaign. But how is that done?

The first thing you should do, before you even set up your campaign on Kickstarter or Indiegogo, should be to create a story around whatever it is for which you’re trying to raise money... but how?

So, you have a great idea and want to crowdfund it, but aren't sure if it's a good fit for the market? Follow these steps to Validate Your Idea...